Take your favorite spa towel, and turn into a plush, breathable button down — that’s the Towel Terry Button Down. Perfect on days when you’re in and out of the water, it’s breathable and absorbent, and softened with our premium...
The Normal Brand took their fan favorite fabric and cut it into a super trendy henley shirt. Lightweight with a smooth texture, this versatile piece boasts a barely-there feel that’s comfortable, without looking like pajamas. The Weekend Henley is stretchy, with...
Meet your new favorite henley — brand new, but as soft and perfect as your favorite old tee. The Normal Brand built the Slub Henley with a perfect athletic fit, subtle accents, and a soft, high quality fit that holds up to...
Performance meets style with The Normal Brand's best selling Active Puremeso Tipped Polo. A trendy take on a retro-golf inspired classic, this polo will make you look and feel sharp without breaking a sweat. The breathable and lightweight texture is form-fitting with...
This new lightweight and moisture wicking performance fabric is so comfortable you won't even notice it's on. Performance Fabric 88% Polyester / 12% Spandex Engraved Buttons Heat Transfer main label Print on front chest Wicking and anti microbial wash Heat...
Inspired by the mountains. This parka will keep you warm on the slope, buying drinks apres', or managing the hustle of the city streets. Lined and constructed for ultimate warmth wherever your adventure lies. The clean lines and modern detailing...
Meet the modern take on the classic canvas chore coat. We’ve paired ultra-sturdy duck canvas with soft, high comfort brushed flannel for a jacket that’s comfortable on the inside, and tough on the outside. This jacket is modern and stylish...
Inspired by classic hunting jackets, this jacket is lined with one of the best plaids and is washed down to make it your most comfortable piece of outerwear. There are also functional pockets in the front for the days adventure. 54%...
Inspired by classic hunting jackets, this jacket is lined with one of the best plaids and is washed down to make it your most comfortable piece of outerwear. There are also functional pockets in the front for the days adventure. 54%...
These 11 ounce jeans have 1% stretch and have four distinct washes for your most stylish, comfortable jean yet. It's a modern fit with room through the thighs and tapers below the knee through the cuff. 99% Cotton / 1%...
Inspired by the mountains. This parka will keep you warm on the slope, buying drinks apres', or managing the hustle of the city streets. Lined and constructed for ultimate warmth wherever your adventure lies. The clean lines and modern detailing...
These 11 ounce jeans have 3% stretch and have four distinct washes for your most stylish, comfortable jean yet. It's a modern fit with room through the thighs and tapers below the knee through the cuff. 99% Cotton / 1%...
