What’s not to love about Smokey Bear? For 77 years now, the nation’s favorite burly chested bear has been encouraging us to keep the health and safety of the forests and of all living things in mind whether in our every day activity or on special adventures. We’ve been fans ever since early childhood and the love affair has never stopped. If you’ve been to the shop, you’ll see our patron furry saint forever standing at the ready to welcome you and all who cross our threshold.

We thought we’d celebrate his upcoming birthday (August 9th) by putting together a little collection of Smokey Bear and outdoor inspired pieces for you to enjoy! 

And, here’s to keeping the healthy you and healthy me commitment alive for another 77 years and beyond! 🐻 ❤️